BriteCo introduces insurance quote app for Shopify users

GemFind , a provider of web technologies and digital marketing for the jewelry industry, and BriteCo , a jewelry appraisal and insurance provider, announced a new Insurance Quote Shopify App exclusively for GemFind members and BriteCo jeweler partners.

The Instant Insurance Quote Shopify App provides a way for online jewelry businesses to offer customers immediate insurance coverage for their purchase when they check out.

Customers simply check a box on the Shopify e-commerce checkout form to receive an instant quote for an insurance policy directly from BriteCo.

“As more retail jewelers are choosing the Shopify e-commerce platform to help boost their sales, we are pleased to be introducing this added customer convenience with BriteCo.” – Alex Fetanat, founder and CEO of GemFind.

“By joining forces with GemFind, we can give our jeweler partners additional resources of knowledge, expertise and technology they can use to manage the digital transformation of their retail businesses.” – BriteCo founder and CEO Dustin Lemick.

Founded in 2017 and led by Dustin Lemick, a third-generation jeweler, BriteCo provides a cloud-based Appraisal Management System for jewelers to create, track and manage appraisals saving time and effort. Once appraised, BriteCo sends an insurance quote directly to the customer via text or email to get immediate coverage underwritten by Glencar Insurance Company, with offices in Chicago and New Jersey, and a member of the Hannover Re Group.

Finally, in 2019, BriteCo secured a $2 million seed round.