Cincinnati expands UBI program

Cincinnati Financial has launched RideWell, in partnership with Cambridge Mobile Telematics (CMT), in the additional states of Illinois, New Jersey and West Virginia.

“RideWell requires no hardware installation, all you need is a smartphone. It is a fantastic addition to the many great features provided today by the MyCincinnatiSM app. On top of protecting drivers’ data and facilitating access to services, MyCincinnati now protects drivers from dangerous behavior. The individual tips and the ability to see how one’s score is evolving creates an environment in which safety is top of mind. We are grateful for the cooperation of CMT as their experience demonstrates a simple app can make all the difference when it comes to distracted driving.” – Will Van Den Heuvel, senior vice president, Personal Lines.

In the MyCincinnati app, policyholders can see the scores for all drivers on the policy, including young drivers. This visibility allows policyholders to address risky behaviors and improve driving habits for all in the family.

RideWell rewards safe drivers and provides personalized insights based on an individual driving score. The behavior score is based on five risky behaviors: speeding, harsh acceleration, braking, sharp cornering, and phone use. The app shows drivers when and where they were driving when any of the risky behaviors occurred and generates a trip score based on CMT’s behavioral scoring algorithm.

Each driver with favorable scores may receive an additional discount up to 18% at annual renewal. This is on top of a 10% initial discount at sign-up – depending on the state and the driver’s age.

“When drivers are given the opportunity to save money and improve safety, they reduce risk for all who share the roads while taking control of what they pay for insurance. We are proud to partner with Cincinnati as they provide drivers’ incentives to improve roadway safety .” – Ryan McMahon, CMT’s VP of Insurance and Government Affairs.

RideWell is currently available to Cincinnati personal lines policyholders in Arkansas, Illinois, Kansas, New Jersey, Ohio, Oregon, Texas, and West Virginia.