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PURE Insurance

Property insurer.

HNWI

Comparison tool

Overview
People
Tech
Partners
News

Headquarters

White Plains, New York, United States

Founded

2006

Operating Status

Acquired

Ownership Type

Private

Industry

Insurance

Type

Insurer

Business Model

B2B2C , B2C

Primary LOB

Personal Auto , Property & Casualty , Residential Property

Parent Company

Tokio Marine Holdings , Tokio Marine (Asia)

Links

Ross Buchmueller (CEO, President)

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Financials

PURE ends 2023 with 102.2% CR

By Avi Ben-Hutta · Apr 18, 2024

The company plans to launch in Canada before the end of this year.

Product

PURE Insurance fills two leadership roles

By Coverager · Mar 05, 2024

The company has appointed a new CUO and CRO.

Business

Martin Leitch named CEO of PURE

By Avi Ben-Hutta · Jun 07, 2023

Ross Buchmueller, founder and CEO of PURE, will be leaving the company at the end of 2023.

Business

PURE is now live in 50 states

By Coverager · Jan 18, 2022

PURE is now serving members in Idaho.

Strategy

PURE launches PURE Home Spotlight, a home buying report

By Gabriella Ben-Hutta · Oct 15, 2020

This report includes data and insights on property-specific risks that could identify homes at greater risk for future insurance claims and provides an initial indication of whether the home would be insurable with PURE.

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