FWD Singapore extends UnderwriteMe technology to support FA channel
FWD Singapore (FWD) has recently widened the use of UnderwriteMe’s underwriting rules engine (URE) to support instant underwriting of applications for its recently-launched financial advisory (FA) distribution channel, through the FWD SMART platform.
This is the second successful application of UnderwriteMe’s technology to support the pan-Asian insurer’s local strategy, the first being the direct-to-consumer channel which was launched in June 2019.
“We are delighted to see our technology become a key part of FWD’s proposition to the market. Providing genuine straight through processing capabilities supported by a short customer journey that is highly tailored and relevant is expected to be well-received in the FA channel.” – Rakesh Kaul, Director of Business Development, UnderwriteMe Asia and Australia.
“Through the use of technology by UnderwriteMe , FWD Singapore is able to provide instant approval for Singaporeans, including those who have pre-existing medical conditions such as diabetes, cholesterol and hypertension, an industry game-changer not available with more traditional insurers. Our collaboration with UnderwriteMe is the latest example of how we are constantly working with like-minded partners to create better products and services for our consumers, which also aligns with our vision of changing the way people feel about insurance.” – Adrian Vincent, General Manager, Life Business at FWD Singapore.
Singapore is one of the three FWD countries that has implemented UnderwriteMe across the region.