Insurance Designed By Parents, For Parents

Meet Apparent Insurance:

The Austin-based brand of Platinum General Agency was established earlier this year to offer insurance for parents by parents. “From nesting to empty nesting, you get protection and discounts at every stage of life.” Currently, a team of 6, the company offers personal lines insurance products, including auto, home, renters and life insurance.

Get a feel for its auto insurance flow: 



Auto insurance is offered by Platinum General Agency and underwritten by Redpoint County Mutual Insurance Company. Homeowners insurance is underwritten by Homesite Insurance. And other insurance products are offered by Elephant Insurance Services. “Products, prices, and discounts vary by location and eligibility requirements.”