SoFi for Life is Alive

The San Fran-based modern lender SoFi which recently announced its plans to sell term life insurance to its base of mostly millennial customers is now selling term life insurance to its base of mostly millennial customers. Quelle surprise .

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The duo (think: SoFi Agency and Protective Life) paired to offer customers a shot at getting instant online approval – no medical exam required – term life insurance. Recall: Gravie is also slated to announce the availability of life insurance products on its health insurance marketplace sometime soon.