Sure announces key leadership appointments

Cassi Conrad promoted to Chief Insurance Officer; Rafe Petkovic joins the company as Chief Revenue Officer

Sure, a global insurance technology leader, has announced two leadership appointments as the company scales operations to drive future growth and embedded insurance innovation.

“Sure has become the leading embedded insurance infrastructure for global brands and carriers,” says Sure CEO Wayne Slavin. “Scaling our leadership team to ensure we have the right experience and resources to drive growth across every aspect of our business has been key to our success. Appointing Cassi and Rafe to our leadership team further strengthens our ability to lead innovation and cast a wider net into global markets as we continue to transform the digital insurance landscape.”

Leadership appointments include:

Cassi Conrad – Chief Insurance Officer
Conrad previously held the title of Head of Insurance at Sure and has been instrumental in structuring partnerships and capabilities across a range of company initiatives including the launch of several first-of-their-kind insurance products.

With more than 25 years of industry experience, Conrad has successfully introduced insurance products and strategies for global carriers, MGAs, brands, and consumers across Property and Casualty as well as Life and Health markets. Prior to joining Sure, Conrad served as Senior Vice President of Strategy and Operations at iptiQ by Swiss Re. She also held former positions at Trov and Assurant. 

Click here to read more about Cassi’s appointment to CIO.

Rafe Petkovic – Chief Revenue Officer
Leading the Sales division at Sure, Petkovic will focus on new markets and revenue opportunities globally.

Petkovic has 15+ years of sales, operations, product, and merchandising leadership experience at companies including Google,, and Walmart. He has transformed traditional retail and financial services industries around the world.

Prior to joining Sure, Petkovic held the role of Senior Vice President at Klarna where he grew gross merchandise volume by more than 5X and added 17M+ new app users. He was responsible for decreasing losses by 60% while launching new international markets and novel shopping products with partners like Macy’s FootLocker, Simons Property Group, and Netflix. 

Click here to read more about Rafe’s appointment to CRO.

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