YuLife expands partnership with Fiit
Insurance company YuLife announced a deepening of their existing partnership with the UK’s digital fitness experience, Fiit, to reward members for working out via the interactive platform.
Employers who enroll in YuLife’s group risk insurance policies will now be able to provide their employees with a premium subscription to Fiit’s on-demand digital workouts while also rewarding them with YuCoin for completing classes. YuLife’s YuCoin can be exchanged for bonuses and discounts from leading UK brands or given to select charities.
“Ease and incentive are the essential components to making lasting positive lifestyle changes. This partnership is an industry first for the insurance sector. It reflects significant changes in the wellbeing landscape and attests to our dedication to enabling people to level-up and lead better and healthier lives. At-home workouts are not a Corona fad but represent the future of exercise and we are thrilled to be facilitating more avenues for our members to become active and healthy. Expanding our partnership with Fiit was a natural progression of an already budding relationship.” – Sammy Rubin, CEO of YuLife.
“YuLife and Fiit are pioneers of our respective industries, harnessing the latest technologies and data-driven approaches to provide daily value to our customers and members. Being active is an essential part of general well-being and both YuLife and Fiit are dedicated to improving people’s lives and caring for employees. As we continue on our mission to make fitness a habit for everybody we’re excited to be deepening our relationship with YuLife and look forward to providing an enhanced service to their members ensuring they stay active and motivated.” – Daniel Shellard, CEO of Fiit.
Through the Fiit platform, YuLife members will have unlimited access to a regular schedule of workouts and access to its 700+ classes. Fiit classes are divided into 10-, 25- and 40-minute sessions, making it easier for members to select workouts that accommodate their schedules. Fiit is now readily available via the YuLife app.
