John Hancock partners with ŌURA

John Hancock announced a new collaboration with ŌURA, the company behind the smart ring that delivers personalized health data, insights, and daily guidance.

As part of the partnership, eligible John Hancock Vitality customers who have an Oura Ring and active Oura membership will be able to connect to the Vitality program to earn rewards for healthy sleep and mindfulness practices, such as meditation and breathing exercises. John Hancock will not receive any individual health data or metrics from ŌURA.

In addition, the Oura Ring, which has a standard retail price starting at $299, will be available to all John Hancock Vitality customers for purchase at an “exclusive” 10% discount for eligible life insurance customers participating in John Hancock Vitality GO and a 15% discount for eligible life insurance customers participating in John Hancock Vitality PLUS. An Oura Membership is available for an additional fee from ŌURA and is required to earn Vitality Points.

“When we look for new collaborators, we seek partners like ŌURA who share our vision of empowering individuals with customized technology that can enable measurable improvements in long-term health. The personalized information our customers can gain from Oura Ring to adjust their workouts or sleep habits is a fantastic example of the healthy choices Vitality reinforces and rewards.” – Lindsay Hanson, VP, head of Behavioral Insurance, Global Strategy and Delivery for Manulife and John Hancock.

“At ŌURA, it’s our belief that people need and deserve personalized health information and solutions. No two people are the same, and it’s this understanding that makes Oura Ring such an incredible tool; it provides information that is unique to each individual. Life insurers are in a unique position because their relationship with their customers can span an entire lifetime — which means there is a significant opportunity for positive impact over time. We believe that by partnering with John Hancock, we will help many more individuals understand and improve their health.” – Dorothy Kilroy, chief commercial officer, ŌURA.