Nationwide launches standalone subscription service for pet parents

After we shared the news about Nationwide’s new vethelpline app, the insurer is officially announcing the launch of the app along with a change to how pet parents can access the service, which offers on-demand advice from veterinary experts.

Initially, the service was available only to Nationwide pet policyholders but now the insurer has created a standalone subscription product to allow others to access this service.

Nationwide offers three subscription options – monthly ($14.99), 3-month ($9.99/mo), and 6-month ($9.17/mo), with each plan covering up to 10 pets in a single household. Subscribers get access to vet experts 24/7 and the app features photo sharing and click-to-call capabilities alongside a catalog of articles related to “the most popular topics sought by pet owners.” Existing Nationwide pet policyholders can still access the service at no cost.

“vethelpline’s standalone service is the latest example of Nationwide’s efforts to democratize pet health care and help all pet families experience better lives together. Pet families have different needs, budgets and preferences around managing their animal’s care and we’re excited to offer a telehealth service that makes live, expert pet health advice very accessible.” – Nationwide Chief Pet Officer Heidi Sirota.

Bottom Line: Expect more announcements from Nationwide around its pet insurance offering.